Croc-Eat-Dog Promotion

Don't worry, it's not what you think it is. According to the motto 'Come to the Zoo befor the Zoo comes to you' a promotion team of the Neunkirchen Zoo in Germany walked a dog that obviously became a crocodile's lunch - half of its body was put into the mouth of an almost life-sized crocodile costume.

The promotion resulted in an increase in attendance of about 15% compared to an average month.